As different social media outlets focus on retaining each member via personalized feeds, you too can implement similar strategies to build an audience and monetize the traffic via content marketing. Content marketing with an audience first approach is the key to harvesting a loyal following. Content marketing can be deconstructed into very simple steps. Your success with this marketing strategy hinges on your ability to be consistent and deliver compelling information that solves a specificRead More
Good content marketing starts with making your content accessible and attractive to search engines. The Optimization Elements will help you achieve your goals by making it easier for search and social media sites to discover and display your content – driving more visitors and traffic to your content. There are no tricks here — first steps to easily implement solid SEO and search marketing practices that (if used consistently) will build your audience naturally throughRead More
Pensacola News Journal’s March 6th edition highlights our very own Jessica Patton for being the 2015 Women’s Council of Realtors Rising Star! CONGRATULATIONS to all the 2015 TOP GUN honorees! Jessica is currently the 2016 technology chair of the WCR and has served many brokers, realtors and affiliates in the group with website design and or marketing services.Read More
You’re invited to the August Resource Meeting for the Pensacola Bay Area Chapter of The Women’s Council of Realtors Speaker Loral Langemeier Best Selling Author Topic Wealth Training Official Website of Loral Langemeier RSVP HERE Sponsored by: Sign Up Now For Email Marketing you can trust. A MESSAGE FROM THE PRESIDENT Welcome members and interested parties! Through our influence as successful business professionals, women will effect positive change in the profession and inRead More
Though Google rarely makes such drastic changes to its search engine algorithm, it will make just such a change tomorrow, one that business owners should take notice of since it has the power to change your current sites ranking on Google’s search engine! While Google’s change is a big one, it’s actually pretty simple. It’s a change that is designed to make Google’s search results more useful for people using Google on their phones. StartingRead More
Get Your Passion Project Moving Without Quitting Your Day Job You’ve finally figured out what you want to do with your life — start a company, launch a website, design an app, or found a nonprofit. The only problem is that you can’t afford to quit your job (and lose your benefits) in order to pursue it fulltime. So, where should you start? What’s the best way to get your passion project moving? And howRead More
LinkedIn: The Social Media for Businesses There’s one social media site that stands out among the rest these days, one that’s seen promising stock growth and many new members: LinkedIn. This app allows small business owners to talk about their businesses, themselves, and their values in profile form. Is it a good way to get publicity for your company or just another waste of time popularity contest? Let’s take a look. Will LinkedIn help meRead More
It’s important to remember in the midst of all the modern advertising in media, that there are millions of older Americans who make up a great portion of the consumer sector. Since people are having less kids these days, the older citizens are now a larger percentage of the population, and this is a good thing for businesses if they can appeal to them. Additionally, most people have more money to spend in their oldRead More
Marketing can be a tough job, especially when development mishaps and bad press give your product a poor public image. Many small business owners and restaurant owners simply swallow these early mistakes as a part of growing their business, but the classic name change tactic is still alive and well, and it could save your product! Sometimes the best decision for a struggling company is to simply rethink its name. Marketing may be more difficultRead More
Alright, so you’ve been picked to try and convince your coworkers to implement a new dress code policy or sick day policy. Chances are, they won’t be in favor of upping the policy, but you’ve got to make your presentation anyway. You’re probably thinking there’s no way you can convince them to agree to the changes, and you’re probably dreading that you’ll have to try anyway. Here are some tips that might help your chancesRead More
Fact: 1 in 4 women will be victims of Domestic Violence in their lifetime.
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